If any of you are like me and watched the Grammy's last night, you may be wondering where did all of the energy come from to produce all of that glitz and glam, and no I'm not talking about Neil Diamond's jacket?
By doing a quick search I was able to dig up this press release from the Natural Resources Defense Council (NRDC). It appears, at least from this statement, that the Recording Academy made a concerted effort to make the show as green as possible.
Here are a few highlights of the actions taken:
- Renewable energy used to power STAPLES Center and Los Angeles Convention Center
- Renewable energy credits purchased by Bonneville Environmental Foundation to offset carbon emissions from the Pre-Telecast and Arrivals
- Organic and environmentally-friendly food (including seafood, dairy, and produce) featured at GRAMMY Celebration after-party
- Un-used food donated by Wolfgang Puck to Angel Harvest
Oh and by the way there were some stellar performances last night including Neil Diamond bringing down the house with "Sweet Caroline". M.I.A. performing despite being 9 months pregnant. Then there was this gem from one of my all time favorites Radiohead with the USC marching band.
5 comments:
I think all the things these people do is just greenwashing. That being said, I don't have a problem with them having awards shows, but to say that your award show was "carbon neutral," or "green" is misleading to me. Now if they built a NEW renewable energy power plant prior to every awards show, that would be something.
The food choices and giving away the extra food is something, though.
I hate the Red Sox, so therefore I'm not the biggest fan of "Sweet Caroline," but Neil Diamond is still the man.
Greenwashing, good term Trevor. I agree this is basically what they did, but that said at least green is important enough to be used as a marketing ploy.
This is a sign of what is to come. Businesses, products, award shows, etc will really start being green when either an NGO or the government (what does the EPA do anymore?) does independent 'green audits.'
The whole thing is self congratulatory muda (waste).
Hey Mark! Thanks for the comment. If case any of you don't know, "muda" is a term we Lean guys like to throw around quite a bit.
Yeah, enough with your fancy spancy lean jargon. Jeez. Kidding. Thanks for stopping by Mark.
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