These guys that's who- GE Ecomagination
GE through the Ecomagination division has already spent $2.5 billion on R&D development for Green projects around the world. In 2007 they showed revenues of $14 billion versus $12 billion in 2006 an increase of about %15.
Why is any of this important?
Well for one if green is truly going to thrive then the government is going to need some help/investment dollars from businesses around the world to help generate some of the growth in that area.
There is a ton of interesting stuff on the Ecomagination website so just browse through at your leisure. I for one was really interested in what they are doing to reduce water use and increase water reuse across all of their businesses - GE Water Use.
Green- Who's got it?
Subscribe to:
Post Comments (Atom)
2 comments:
This is very encouraging. When a well respected company like GE embraces Green others will follow suit.
If you remember in my last post (www.thegreeniuses.com/2008/12/daily-round-up-green-politics.html) I discussed the U.S. Army taking a step towards Green. I hope this trend of established and conservative institutions embracing Green continues.
The CEO of GE was quoted early and often in Thomas Friedman's great new book, "Hot, Flat & Crowded" that deals with the Green Revolution. He was probably quoted more than any other businessman in the book.
His position seems to be that he and GE are ready to make big investments, and I mean multi-billion-dollar, multi-generational investments, in building a green infrastructure here in the United States. His caveat, though, was that the U.S. government needed to step up and provide assurances that this long-term initiative would continue to be backed by the government. They don't want to get hung out to dry, obviously.
So, for those who say that government doesn't have a role, go to the GE Ecomagination web site and check out what we'll miss out on if the government doesn't show some leadership in this matter.
Post a Comment